Publications Communication hijacking: strategic communication gone dark Hautala, M., Luoma-aho, V., & Brown, J. C. (2026). As the polarized information environment and... Rethinking features: Features as numbers, heads as vectors. Tommi Buder-Gröndahl, Vitor Augusto Nóbrega, & Phoevos Panagiotidis. 2025. It is a ubiquitous assumption in... Some Problems in the Ethical Impact Assessment of Emerging Technologies and Socio-Technical Visions: Case CityVerse Karvonen, A., Leikas, J., Wessberg, N., Sigfrids, A., Pöntinen, S. (2026) This paper examines methodological... Reinforcement learning for control and optimization of real buildings: Identifying and addressing implementation hurdles Kannari, L., Wessberg, N., Hirvonen, S., Kantorovitch, J. & Paiho, S As part of the broader digitalization of society,... The ambiguity of BERTology: what to large language models represent? Tommi Buder-Gröndahl The field of “BERTology” aims to locate linguistic representations in large language models... What Does Parameter-free Probing Really Uncover? Tommi Buder-Gröndahl Supervised approaches to probing large language models (LLMs) have been criticized of using... Revealing the Influence of Semantic Similarity on Survey Responses: A Synthetic Data Generation Approach Esko Lehtonen, Tommi Buder-Gröndahl, & Sina Nordhoff Questionnaires are essential for measuring self-reported attitudes, beliefs,... In defence of mathematical content Tommi Buder-Gröndahl Frances Egan has drawn a distinction between two types of content that can... Organisational tensions in introducing socially sustainable AI Lanne, M., Nieminen, M., & Leikas, J. (2025). The introduction of AI into an organisation... Young consumers’ brand distrust model: Understanding the antecedents of young consumers’ distrust of brands (2025) Tuominen, J., Sormanen, N., Hietajärvi, L., Luoma-aho, V., & Wilska, T.-A. (2025). Consumer research has... Tracing the History of Organizational Representatives’ Communication Competence (2025) Pekkala, K., Valentini, C., & Luoma-aho, V. (2025). Employee communication has been examined in public... Disinformation Landscape in Finland (2025) Saari, D., Moilanen, P., & Hautala, M. (2025). In general, Finland has a decent level... Algorithmic management and its individual, organisational and societal impacts (2025) Noponen, N. (2025). The use of advancing technology in managerial tasks is transforming work and... Future roles for communicators in digital media-arenas: Boxturners and global diplomats Luoma-aho, V. & Badham, M. (2025). Digitalization is affecting not only the corporate communication function... Vulnerabilities to Crypto Currency Scams and Online Persuasion Strategies (2025) Luoma-aho, V., Botha, J., & Hautala, M. (2025). As deepfakes and scams online become more... The AI Act: When Too Much Is Not Enough Anna-Mari WallenbergCognitive Science, Department of Digital Humanities, University of Helsinki The AI Act has been... Future-oriented AI risk management Gotcheva, N. & Wessberg, N., (2024) Integrating foresight and risk assessment traditions is beneficial in studies of new...